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X replaces its revenue-sharing program with ‘Original Content Rewards’
·1 min read
Key Takeaway
X is ending its controversial revenue-sharing program for content creators, which has seen numerous revisions under Elon Musk's reign. In its place, it's launching a new Original Content Rewards program on September 8th.
Published August 8, 2026 · Category: Tech
Overview
X wants to make money on previously used handles. | Image: The Verge
X is ending its controversial revenue-sharing program for content creators, which has seen numerousrevisions under Elon Musk's reign. In its place, it's launching a new Original Content Rewards program on September 8th. To be eligible, creators must have at least 500 verified followers and at least 500,000 Home Timeline impressions from verified users in the last 90 days, among other requirements.
Creators will then earn revenue based on "qualified impressions" on "original content."Qualified impressions are unique impressions from Premium subscribers "on the Home Timeline feed, where at least 50% of the post is visible." What qualifies a …
What is "X replaces its revenue-sharing program with ‘Original Content Rewards’" about?+
X is ending its controversial revenue-sharing program for content creators, which has seen numerous revisions under Elon Musk's reign. In its place, it's launching a new Original Content Rewards program on September 8th. To be eligible, creators must have at least 500 verified followers and at least 500,000 Home Timeline impressions from verified users in […]
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